Nov 19, 2011

F+F SS12 blogger event at Oxo2

Oxo Tower and the Thames at sunset


Earlier this week I attended a ‘bloggers only’ event to preview the F+F SS12 collection.  The venue was the second floor of the Oxo Tower, one of the most easily-recognisable landmarks on London’s South Bank, where we were served champagne and canapés (such as cupcakes and mini fish and chips) as we browsed, and we also had the opportunity to nab a WAH nails manicure if we fancied putting our feet up for a few minutes.

There were lots of bloggers in attendance; it’s always nice to see some familiar faces at these things and equally pleasant to get chatting to some new ones!  I finally got to meet Jenny (The Style PA) in person and also had the chance to say hi to Jazmine (Jazzabelle’s Diary), Sherin (Hi Fashion) and Florrie (Intrinsically Florrie), all of whom I’d spotted at the Motel Rocks/Glossybox bloggers event but didn’t manage to speak to due to the blogger overload!

F+F SS12 event - WAH nails manicures

SS12 at F+F

I was so, so impressed with the pieces we saw.  I usually shop at Tesco purely for work clothes (they do a great selection of feminine yet office-appropriate dresses at prices that don’t break the bank) but after this event I can see myself buying a lot more than that next year!  As expected the dresses are particularly lush and prices average only around £20.  I also loved every single swimwear item; there’s a fantastic variety of styles and patterns but each is equally fun.

Speaking of patterns, I had a quick browse of the childrenswear section (as you know I am partial to wearing childrenswear occasionally) and spotted a gorgeous pair of trainers reminiscent of the Liberty print Nike collection!

Each blogger was asked to choose and label our favourite piece and after a fair amount of deliberation I went for a red lace dress with a fitted bodice and a full skirt.  I just thought it was stunning and an absolute steal at £22, especially when you consider how many different ways you could style it.

F+F SS12 press event

F+F SS12 press event - swimwear

F+F SS12 press event

F+F SS12 press event - accessories

F+F SS12 press event - trend

F+F SS12 press event

F+F SS12 press event

F+F SS12 press event - swimwear

F+F SS12 press event - brands

F+F SS12 press event - childrenswear

F+F SS12 press event - trend

F+F SS12 press event - my pick

All the fun of the photobooth

Besides the fashion/food/fellow blogger fun, as a bit of a photography geek I was thrilled to find out there was a photobooth to play in and not only that but also plenty of props to play dress up with!  I seriously enjoyed having pink hair, albeit briefly, and judging by the photos we were all sent afterwards it was definitely the most-loved accessory.  Jenny and her friend, Davida, kindly let me jump in the booth with them :)

F+F SS12 press event - photobooth



Say Fromage Photobooth Photos

Big thanks to Tesco for having me!

I’m off the the London Christmas Blogger meet soon so I’ll be back to post all about it tomorrow or early next week.  Enjoy your weekend!



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